Every week you have the opportunity in your 60 second infomercial to ask your sales team for some help.

Help in finding exactly the type of person you are looking for.

Your 60 second infomercial is a little like a 60 second TV ad in Prime Time. That's because it is not a shotgun approach. You are talking to people - your BNI sales team - who can go out and find exactly who you need to talk to. Not just anyone off the street but exactly who it is that is a candidate for your product or service.

There is only one rule here - you must be specific!!

Remember the old adage - "be careful what you ask for because you just might get it!" Well it is never more true than when you tell the team what a good referral is for you.

Be specific - ask for exactly the business or person that you need to get to know.

BNI has numerous examples of members changing their infomercial and being specific.... and getting just what they asked for.

So go ahead! Be daring! Ask!

You will be amazed at the results.